The Best Field Agents and Mystery Shoppers in the Business

We do not outsource any of our solutions and do not utilize any 3rd parties to support our data collection processes. Because we don't have to. Our Field Agent Database only includes professional, certified, and accountable Agents who have a proven track record of high-quality results and differentiated skill sets.

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Field Agent Coverage

We have a comprehensive network of over 300,000 Field Agents guaranteeing 100% coverage and completion across the Untied States, Canada, and other specific areas.


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Field Agent Management

Web-Based Platform

All instructions are communicated through a proprietary, web-based platform and are delivered via written, audio, or video methods based on program complexity.

Certification Test

Field Agents are required to complete a certification test to confirm a thorough understanding of the instructions and must retake the program certification quiz each time a program change occurs. Based on the program's objectives, these updates may occur weekly, monthly, or seasonally.

Resource Guide

Upon becoming a Field Agent, applicants are provided with a Resource Guide explaining expectations for working as an Independent Contractor. Field Agents are then required to pass a certification quiz to be approved for payment.

Project Management

Each time a change is needed, our instruction materials are updated by our Project Management personnel and communicated to clients via their dedicated TrendSource Account Manager for approval.

Health and Safety

Field Agents learn about and attest to follow local restrictions as well as best health and safety practices when conducting in-field market research. This includes:

  • Wearing face masks when appropriate/required
  • Washing and sanitizing hands and limiting contact with surfaces
  • Following store policies and government regulations
  • Adhering to best social distancing practices.

Quality Assurance Team

Finally, on-going coaching processes performed by our Quality Assurance Team provide feedback over time to ensure continual understanding of program requirements.


Once assigned to a project, Field Agents are provided with their project description materials, such as videos, written materials, etc. (which are always approved by the client prior to program launch).

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