Get eyes and ears in your competitor's locations with a Competitor Monitoring Mystery Shopping program. Uncover where and how your competitors meet and exceed customers' expectations, where they fall short, and uncover where your biggest opportunities and their vulnerabilities lie.
Learn MoreNo matter your industry, your company is probably not the only player. You have competitors vying for the same market and wallet share you are, and chances are, your competitors are already monitoring your business. Shouldn't you be doing the same?
Leverage our Field Agent network to discreetly shop your competitors in order to find out how they go about shaping the customer experience and uncover your key differentiators.
While useful in their own right, competitor analysis mystery shops are best deployed in a broader market research package. For example:
Online and omnichannel businesses wishing to monitor their competitors obviously need to get beyond brick-and-mortar mystery shopping. TrendSource offers digital and hybrid competitor monitoring programs for these business types.
Our mystery shoppers are just as at home in your store as they are on their mobile device or desktop computer. They will mystery shop your competitors' online storefronts with the same attention to detail and professionalism as they bring to brick and mortar locations. How does your online environment compare to your competitors, what tricks can you copy, and what mistakes can you avoid?
Learn MoreTrendSource's proprietary Field Agent database guarantees 100% coverage across North America, so wherever your competitors set up shop, we can be there waiting. We've custom-built competitor monitoring programs for Fortune 100 clients for over two decades, meaning that we're not just there at the end to help you execute the program, we're there from the beginning, helping you envision, design, construct, and fine-tune it.